print mass media Essay

Thesis Customer survey

" PRINTING CAN NEVER DIE”

Neha Rao

Date/ Moments of Interview

--/ - -- / two 013

T i m e

_ _ A Meters / P M

Interviewer name

Q1. About yourself

Name

Age group

Less than

18 years

18-25

26-35

36-45

46-55

Above 55

Gender

Male

Female

Significant other status

Yes

Not any

Education qualification

Currently Studying

Less than Graduate

Graduate student

Post Graduate/ Professionally Skilled

Occupation

Scholar

Own Business

Stay at home mom

Independantly employed professional

Working in MNC/ Pvt organization/ Government organization

Some other

Q2. Which usually of the next groups will you fall in?

Working/

Unmarried

Operating Couple Remaining in a nuclear family

Family members with kids Staying in a nuclear family (Mother is definitely non- working) Family with children Staying in a Joint family

Q3. What type of media you are exposed to?

Television

Dailies/Magazines

Radio

Digital

Outdoor

1

a couple of

3

four

5

Q4. For media, what media are you trustworthy on?

Television set

Dailies/Magazines

A radio station

Digital

Outdoor

one particular

2

several

4

a few

Q5. Just how much time spent each day on every medium?

Television set

Less than you hrs

2-3hrs

4-5 hours periods

More than 5 hrs

Dailies/Magazines

Lower than 1 hours periods

2-3hrs

4-5 hrs

A lot more than 5 hrs

Radio

Below 1 hours

2-3hrs

4-5 hrs

More than 5 hrs

Digital

Less than 1 hrs

2-3hrs

4-5 hours periods

More than your five hrs

Q6. When it comes to print media, what language do you prefer more? British

Hindi

Local language

Q7. What period do you examine newspaper?

Morning

Afternoon

Night

Night

1

2

three or more

4

Q8. What area of the news you like the most?

Planning

Sub planning

Introductory Em virtude de

Body

Conclusion/awaiting part

one particular

2

three or more

4

five

Q9. Which will newspaper do you really read frequently?

Times of India

The Indio

Hindustan Moments

Indian Express

Dainik Bhaskar

Dainik Jagran

Punjab kesari

DNA

Any other

Q10. What section in the newspaper you read more?

The front page

Town news

Business news

Content column

Sports news

International reports

Fashion

& lifestyle column

1

2

3

some

5

six

7

Q11. What period do you examine Magazines?

Morning

Afternoon

Evening

Night

1

2

3

4

Q12. What type of journal you reading more?

Political

Business

Editorial

Sports

International

Fashion

& lifestyle

1

2

3

some

5

6th

Q13. Which will magazine do you really read on a regular basis?

India today

Stardust

Outlook

PCquest

Readers break down

Business today

Top equipment

Grahshobha

Any other

Q14. Approximately how often are you associated with the use, design and style, purchase or perhaps creation of print multimedia? Daily

Every week

Monthly

Quarterly

3 times 12 months or less

1

2

3

some

5

Q15. Do you think dailies/magazines price range is definitely value for money? Yes

Not any

To some degree

Q16. When it comes to studying news what do u favor more? And why? Paper

E-paper

Cause -

Reason-

Q17. On the basis of reliability, mark around the scale of 1-10

Television

1

2

3

4

5

6

7

8

9

15

Print

you

2

3

4

5

6

7

8

on the lookout for

10

A radio station

1

a couple of

3

5

5

6th

7

eight

9

15

Internet

1

2

several

4

five

6

several

8

on the lookout for

10

Q18. Do you think mass media consumption behavior of the consumer changes together with the change in time? Yes

Reasons-

Zero

Reasons-

Q19. Do you look closely at adverts in dailies/magazines?

Certainly

No

Sometimes

Q20. How exactly does an advertisement affect you behaviour?

Recall

Positive impression

Interest

Aspire to purchase or perhaps explore

Q21. Which kind of ad makes a greater impact on you?

Just a printed one

Words with sound

Phrases with a aesthetic

A shifting action focused ad

Picture depicting a scene/story

one particular

2

several

4

5

Q22. Really does print advertising campaign urges you to try a fresh brand?

Certainly

No

Sometimes

Q23. In accordance to you print media is actually a substitute or maybe a reference? Offer reason.

Q24. What is the value of printing in today's world?

Q25. Do you think together with the change in the society printing will lose the importance on the market? Yes

Reason-

Not any

Reason-

Somewhat

Reason-

Q26. What in accordance to you is definitely the future of...

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